When searching for WordPress on Google, it defaults to wordpress.com, but for building independent websites, we use wordpress.org — the former is WP's official hosting service (hassle-free but with many restrictions), the latter is a downloadable, fully controllable website building version. Their core differences are significant. 👉Click to View Detailed Differences
WordPress Website Building TutorialAI-Powered
Zero to launch in 30 minutes. Naiba guides you step-by-step to build a professional official website.
WordPress powers 43% of websites globally. Whether you're a complete beginner with no coding knowledge or a developer looking to accelerate website building with AI, this tutorial will help you master WordPress quickly.
- 60,000+ Free Plugins
- 20 Years of Continuous Maintenance
- Global Community Support

- Core Steps:Domain Registration → Hosting Purchase → File Upload → 5-Minute Wizard Installation.
- Required Environment:PHP 8.3 + MySQL 8.0 recommended.
- AI Efficiency:It is recommended to use AI tools like DeepSeek/Doubao to assist in planning the website sitemap and copywriting.
📌 Preface and Supplementary Knowledge
Naiba often receives questions about WordPress website building and finds many beginners prone to pitfalls. Let's clarify these 3 frequently asked questions first to help you avoid detours:
This article covers two core scenarios: 「Installing WordPress on Shared Hosting」 and 「Installing WordPress on a VPS」 (their operational logic is completely different). Also, installation processes vary across different shared hosting brands. It is recommended to directly click on the dedicated tutorial for your specific hosting provider, without needing to read the general WordPress installation steps later.
Before installing WordPress, you must prepare two core components: 「Domain」 and 「Server」. WordPress is deployed on a server (not a personal computer). Once prepared, you can log into the Admin Dashboard to manage your website just through a browser. (If you only want a local experience, refer to 👉Local Installation Tutorial)
🚀 Preparation: Domain and Server Configuration
The first step in installing a WordPress website is to prepare a 「Domain」 and a 「Server」 — these are the two core foundations for building a website, and neither can be omitted.
🌐 Domain Registration
A domain is the „web address“ of a website (e.g., baidu.com). It is paid for annually. A .com domain costs less than a hundred yuan per year. Beginners should prioritize such mainstream suffixes.
🖥️ Server Selection
A server is the „web space“ where website files are stored, with annual costs ranging from a few hundred to a thousand yuan. Beginners should prioritize these two types:
Shared Hosting:No technical maintenance required, one-click WordPress installation, suitable for beginners/corporate websites/blogs;
VPS:Better performance, highly customizable, suitable for websites with some technical foundation or high traffic.
🔗 Domain and Server Binding (DNS Resolution)
Simply put, it„s about pointing a “domain„ to a “server IP„ so that users can find your website when they enter the domain name. The propagation time typically ranges from a few minutes to several hours.
VPS:After installing Baota Panel, add a website and configure DNS resolution within the panel.
Shared Hosting:Fill in the DNS records as prompted by your hosting provider; most hosts support one-click DNS setup.
⚡ Installation Tutorial: Complete Process for Manual/One-Click WordPress Installation
Once you have your domain and server ready, and DNS resolution is configured, we can officially begin installing WordPress.
📥 Core Step 1: Obtain the Latest WordPress Installation Package
🌐 English Version (Recommended)
Official latest stable version, with optional Chinese language pack.
Official Download🇨🇳 Chinese Version
Official Chinese stable version; update speed may occasionally be slower than the English version.
Chinese Download🔄 Alternative Download
For use when domestic users cannot access the official website.
Local Installation Package Download⚠️ Important Note
If you are using a server in mainland China, you need to complete ICP filing first. Return to install WordPress after the filing is approved. Or refer to:Method to Access Website via IP During Tencent Cloud ICP Filing
If your server is ofSiteGround、Hostingerthis type ofWordPress Hosting, you can install WordPress with one click directly in the hosting backend, and do not need to follow the steps below.
📋 Core Step 2: Detailed Graphical Installation Guide
Upload WordPress Installation Package
- Download the latest WordPress installation package
- Upload to the server root directory
- Extract files to the current directory
- Confirm file permissions are normal
Upload the downloaded program package to the hosting space'sroot directoryand extract it.
Usually it ispublic_html、wwwrootorwwwdirectory.
If your VPS has Baota Panel installed, you can directly download the WordPress installation package online via the „Upload/Download“ function in Baota„s file manager. Refer to:Baota Panel WordPress Installation Tutorial。
Upload and extract WordPress program filesAccess the installation wizard in your browser
- Visit your domain in your browser
- See the program's ready-to-install prompt
- Click „Let“s go!„
Enter your domain in the browser's address bar, and the system will automatically guide you into the WordPress installation program. Follow the prompts step by step to fill in the corresponding information to install WordPress.
💡 If the website cannot be opened, please check if the domain resolution is correct or if the firewall is blocking it.
WordPress Installation Welcome Screen
Database Information Configuration GuideSet basic website information
- Fill in database connection information
- Set the site title
- Set the administrator username and password
Fill in the basic website information, paying special attention to the security of the administrator password. The default generated strong password is difficult for hackers to crack.
💡 Before the website is finished, it is recommended to check „Discourage search engines from indexing this site“ to avoid search engines indexing the incomplete site.
Installation Confirmation Screen
Website information and administrator settingsInstallation successful
Congratulations! WordPress has been successfully installed.
Click the login button to access the Admin Dashboard with the account credentials you just set up and start managing your website.
WordPress Installation Successful Preview❓ Common WordPress Installation Error Issues
Although the WordPress installation process is straightforward, technical issues may occasionally arise. Below are the most common error types and their solutions.
Database Connection Failed
+This is the most common error during WordPress installation, typically caused by incorrect database configuration information.
Database Connection Failure Error ExampleSolutions:
- Check if the database name, username, and password are correct
- Confirm the database host address (usually 'localhost' for VPS)
- Verify that the database service is running normally
- Check the database user permission settings
File Permission Issues
+When installing a Theme or Plugin, the prompt „Could not create directory“ indicates a typical file permission issue.
Solutions:
- Baota Panel:File Manager → Set permissions to 755, change owner to www
- Command Line:
chmod -R 755 * && chown -R www:www * - Ensure
wp-contentthe directory has write permissions
🔗 For a detailed tutorial, refer to: Resolving WordPress FTP Requirement Issues
Theme and Plugin Installation Errors
+Theme and Plugin installation failures are usually related to network connection, server environment, or compatibility issues.
Solutions:
- Check if the PHP version meets the requirements
- Increase the server memory limit (Memory Limit)
- Delete the problematic folder via FTP when the website crashes
- Use the manual upload method for installation
🛡️ WordPress Security Precautions and Best Practices
Before installing new Themes or Plugins, be sure to back up your website data and database.
Test new features on a local or test server first, and deploy only after confirming they are correct.
Save important configuration information such as database connection details and FTP accounts.
Regularly update the WordPress core, Themes, and Plugins to the latest versions.
🎯 How to Use WordPress
After WordPress installation is complete, let's learn how to use this powerful content management system together.
🚀 Basic Operational Workflow After Setting Up a WordPress Website
Considering many friends are using WordPress for the first time, here we share the basic operational workflow to help you get started quickly.
Set Up SSL Security Certificate
Set up the website SSL security certificate(Some hosts set it up automatically; it is recommended to complete this first to avoid security warnings).
Set Permalinks
Go to Settings to set Permalinks, optimize the URL structure to make the URLs more SEO-friendly.
Configure Basic Settings
Go to „Settings“ to configure core basic options such as site title, subtitle, timezone, and language.
Set Post Categories
Go to „Posts – Categories“ to create sections, preparing for subsequent content organization and navigation display.
Choose a Theme
Go to „Appearance – Themes“ to install your preferred template. For foreign trade, we recommendThemeForest 或 Naibabiji Theme。
Install Core Plugins
Install essential plugins, such as page builders (Elementor), SEO, caching, and security plugins.
Publish Core Content
Publish the first batch of Posts or products, fill pages to avoid the website appearing „empty“ and affecting visitor trust.
Design and Decorate Pages
It is recommended to useElementorbuilder to complete beautiful page layouts through drag-and-drop.
Advanced SEO Optimization
Learn basic SEO knowledge, improve website ranking on search platforms like Google through content optimization.
Establish a Backup Mechanism
Usebackup pluginsto regularly export data, ensuring quick recovery in case of accidents.
AI-Assisted Website Building: Website Decoration Planner
Naiba has found that most friends have no ideas for website decoration after installing WordPress. For this, we can use AI to assist in website building. Copy the following instructions toDeepSeek 或 Doubao, and let AI help you complete professional planning.
Website Sitemap Planning
Based on business type, automatically generate suggestions for a well-structured page architecture that is beneficial for SEO.
Page Layout Expert
For specific pages, guides on how to scientifically arrange content blocks to improve conversion. Recommended to use with Elementor.
High-Conversion Brand Slogans
Generate highly impactful, professional, and minimalist brand copy for your Hero section or buttons.
🔑 How to log in to the WordPress Admin Dashboard?
Add the following after your domain name/wp-adminto access the WP Admin. In the image below, the topmost bar ① is called the admin bar, which allows quick access to new post functions; the left side ② is called the menu bar, containing all WordPress function entries and Plugin settings entries.
WordPress Standard Admin Dashboard Preview🎨 How to install Themes and Plugins?
Installing WordPress Themes and Plugins is done within the left-side menu of the Admin Dashboard. You can search and install online via the official marketplace, or manually upload a downloaded ZIP package.
- Theme Installation:Appearance → Themes → Add New Theme
- Plugin Installation:Plugins → Add New Plugin → Search/Upload Plugin
🎨 WordPress Theme Template Knowledge
Choosing the right Theme is key to building a professional website. Let's learn about acquiring and using Themes through the following guide.
📥 Ways to Obtain WordPress Theme Templates
🏪 Official Theme Directory
Search and install directly from the „Appearance > Themes“ section in the Admin Dashboard. It„s safe, reliable, and completely free.
🌐 Third-party Downloads
Download free or purchase premium Themes, which offer richer features and designs better suited for professional business needs.
🎯 Custom Development
Pure code customization for specific requirements, perfectly matching brand image, but with a long development cycle and high cost.
🔍 Where to Find High-Quality Themes Online?
🆓 Official DirectoryFree
WordPress.org official marketplace, the safe first choice.
Visit Official Site Recommendation💎 ThemeForestRecommended for Foreign Trade
The world's largest premium Theme forest, a must-visit for foreign trade enterprises.
Visit Theme Center🎨 Professional StoresOther
Diverse commercial designs to meet the style needs of different vertical industries.
Visit TemplateMonster🔌 Popular WordPress Plugin Recommendations
Select and install essential plugins based on your actual needs to significantly enhance your website's foundational performance and functionality.
SEO Optimization Plugin
Rank Math Free
The most popular SEO plugin today, feature-rich with an extremely user-friendly interface, a perfect replacement for older plugins.
The SEO Framework Free
Extremely lightweight, pursuing ultimate speed. No ads, no distractions, suitable for users seeking peak performance.
Yoast SEO Free
The most senior SEO plugin, comprehensive and stable, is the standard for millions of users worldwide.
All in One SEO Free
Supports a complete Chinese interface with simple configuration. Very friendly to Chinese website environments.
Caching and Speed Optimization
WP Rocket Paid
Widely recognized as the most powerful paid optimization plugin. It includes not only caching but also lazy loading, CDN, database cleanup, and other all-in-one features.
WP Super Cache Free
An official free static caching plugin, simple and effective to set up. Greatly reduces server query pressure.
Asset CleanUp Free
Precisely control which CSS/JS loads on each page. Prevents loading of unnecessary scripts, improving mobile performance scores.
Security and Backup
Defender Security Free
One-click security hardening. Includes brute force protection, hotlink protection, spam comment blocking, and other features.
Wordfence Free
The most professional firewall plugin, monitors and blocks malicious attacks in real-time, protecting core files from tampering.
UpdraftPlus Backup Free
Be prepared. Regularly backs up the entire website to remote cloud storage, allowing one-click restoration in case of issues.
Utility Plugins
Elementor Builder Master Recommended
An essential visual tool for beginners building websites. Works best when paired withElementor Pro 及 ElementsKitfor enhanced results.
B2B Product Showcase Plugin Free
A self-developed plugin by Naibabiji, designed specifically for foreign trade businesses as a minimalist product management solution, allowing product display without WooCommerce.
🎓 WordPress Advanced Content Tutorial
From basics to professional, master the advanced core skills of appearance customization and product management.
Website Appearance Editing
After installing WordPress, the default Theme is used (Figure 1 below). We can change the Theme according to our needs (Figure 2 below).
Figure 2 shows the default interface after installing the Astra Theme. To make it more professional, we still need to perform page design.


✏️ Elementor Hands-on:
Using Elementor is very simple; page layout adjustments can be completed by dragging and dropping with the mouse. For detailed operation tutorials, refer to:Elementor Usage Tutorial
- ClickEdit with Elementorto start visual editing
- Drag and drop Widgets on the left, preview modification results in real-time on the right
- Precisely control spacing, colors, and fonts through the Style tab


Product Management Solutions
There are multiple ways to manage and display products using WordPress. You can choose the WordPress product management method most suitable for you based on your business scale and functional requirements.
1. WooCommerce (Professional E-commerce)
Most suitable for:B2C websites with a large number of products requiring online sales, or B2B websites for inquiries (Catalog Mode).
2. Portfolio (Portfolio Preview)
Most suitable for:A moderate number of products, focusing on minimalist visual presentation, mostly for case studies. (Portfolio functionality can be achieved through the Theme's built-in features or by installing a Plugin, with a beautiful interface and fast loading speed.)
3. B2B Product Management Plugin (Self-developed by Naibabiji)
Most suitable for:Lightweight requirements, quick to get started, better performance. (You can obtain it directly by searching for "Naibabiji B2B Product Showcase" in the WordPress Admin Dashboard Plugin section.)
4. Custom Pages
Most suitable for:Websites with not many products, where each product page requires special layout design.
5. Using ACF Custom Fields
Most suitable for:Websites that require flexible customization of product fields and have high performance requirements, with a certain level of technical difficulty.
| Solutions | Difficulty | Main Disadvantages |
|---|---|---|
| WooCommerce | Medium | Relatively bloated, demanding on server configuration |
| Portfolio | Simple | Design is limited, low flexibility, more oriented towards case display |
| B2B Product Management Plugin | Simple | Conventional B2B product display interface, low design flexibility |
| Custom Page | Medium | Each product is a separate page, inconvenient to manage |
| ACF + Elementor | High | Steep learning curve |

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🌐 WordPress FAQ
What is WordPress?
+WordPress is an open-source content management system (CMS) that powers over one-third of the world's websites. Whether it's a blog, corporate site, or e-commerce, it can handle it perfectly.
How to use WordPress?
+Simply install the program and log in to the Admin Dashboard. You can publish content, change Themes, and install extensions through intuitive menus. The learning curve is low, allowing you to get started quickly even without programming experience.
Why use WordPress to build a website?
+1. Rich Ecosystem:Tens of thousands of ready-made Themes and Plugins available.
2. SEO Friendly:Superior structure, favored by Google.
3. Full Control:Your data belongs entirely to you, free from platform restrictions.
🚀 2026 AI Empowerment: Naibabiji WordPress Website Building Coaching Service + In-depth Support
More than just website building, it's comprehensive AI-driven digital transformation support. Say goodbye to trial and error, launch quickly. Includes AI search optimization (SGE) and 1-on-1 expert outline planning.
Inquire about the AI Coaching Plan Now →



Hello teacher, I have set up product categories, and there are corresponding products within those categories. However, clicking on a category does not redirect to the corresponding product page. What could be the issue? Looking forward to your reply, thank you!
A product category has its own category URL, and an individual product has its own product URL. It depends on which URL you click, it will correspond to the correct page.
I have finished creating the page and clicked publish, but when I open the official website, there is nothing. What is the reason for this?
It's likely that your server has caching enabled. Manually clear the cache and it should be fine.
The website built based on the Theme displays differently on different devices. Is there any way to handle this?
Modern website design is inherently responsive. It automatically adjusts the layout based on different screen resolutions.
Regarding the hosting service and template-extended website purchased from HOSTINGER, is it not possible to install WordPress? The customer service said to export the website but did not provide the root directory path.
I haven't used that pre-built website that comes with Hostinger. Check the source code to see if it contains wp-contact. If it doesn't, then it's not WordPress.
For beginners, how to upload the downloaded WordPress installation files to the server on shared hosting? Is there a detailed tutorial?
Not sure which shared hosting provider you are using. You can ask their customer service. Generally, shared hosting has a one-click WordPress installation option.