How to Choose a WordPress Theme for Foreign Trade Independent Websites, with Recommendations for Excellent Themes

Which WordPress Theme is good for a foreign trade website?Naibabiji shares ideas and methods for correctly choosing WordPress themes for foreign trade, as well as recommendations for some excellent WP foreign trade themes.

Foreword:

WordPress Theme is not the same as template-based website building

WordPress is the website building program chosen by many Foreign Trade Independent Websites. Using WordPress inevitably means coming into contact with WordPress Themes. Not yet usedWordPress Self-Built Foreign Trade Independent WebsiteWhen friends hear about templates, they might easily equate the template-based website building in their understanding with WordPress website building. Actually,WordPress Theme templates cannot be equated with template-based website building.Usually, what we refer to as template-based website building is where the program dictates exactly what content goes where—no more, no less. However, the WordPress template is just the website's appearance; you can set and adjust what content is displayed and its position. You can also modify or change the Theme template at any time without losing website content. With template-based website building, if you want to modify anything, a programmer needs to do it. Moreover, if the initial program didn't consider future expansion, modifying and implementing certain features can be more troublesome and less flexible than WordPress.

For commercial websites, don't waste time on free themes and cracked themes

WordPress has thousands of Theme templates for you to use, including free, paid, and cracked ones. For a commercial website, Naibabiji does not recommend wasting time on free or cracked Themes. Choosing a suitable paid Theme can save you a lot of time and effort in launching and operating your website. Free Themes have limitations in some features; unless your company has a programmer familiar with WordPress development, a paid Theme can easily help you achieve specific functions and requirements. Cracked Themes, on the other hand, lack security guarantees and cannot provide technical support. If you are unfamiliar with or don't know how to use certain Theme features, official technical support can help you avoid many detours.

How to correctly choose a WordPress Theme

Current State of WordPress Themes

WordPress has an official Theme repository (https://wordpress.org/themes/) where all Themes can be installed and used for free. However, many Themes are only lite versions; to use the full features, you need to upgrade to the Pro version. Paid WordPress Themes are sold on specialized platforms and on the Theme's own websites. Well-known paid WP Theme marketplaces includethemeforestand templatemonster. Themeforest's prices are relatively cheaper; Naibabiji hasn't used templatemonster, so interested parties can check it out themselves. Some excellent WordPress Themes have started selling on their own official websites instead of sharing revenue with platforms, such as DIVI,Astrathese Themes. Currently, there are relatively fewer WordPress Theme authors in China compared to a few years ago, with more development into small teams selling paid Themes. However, for foreign trade websites, Themes by domestic authors are not very suitable. For domestic websites, choosing Themes by Chinese authors is a good option.

How to choose a theme for foreign trade?

When you open any WordPress Theme website, you'll find, oh my, so many Themes—which one do I need? Below are Naibabiji's suggestions for choosing a WordPress Theme template for a foreign trade website.

1. You can choose from popular Theme lists

Taking Themeforest as an example, the most popular and best-selling Theme there is Avada (popular Themes not sold on these platforms include: Divi, Astra, Oceanwp, Generatepress). You might have searched for reviews about Avada on websites, and many people say Avada is bloated, too old, etc. However, Avada's built-in features can easily help you achieve many desired functions. Moreover, when you don't understand Theme settings, Avada has extensive documentation, and it is the most used Theme among foreign trade practitioners in China.Popular Themes, compared to non-popular ones, have more comprehensive features, higher stability, and better technical documentation.

2. Do not choose Themes that are too new

Some new paid Themes are relatively cheap, and you might think that Themes used by too many people are all the same, wanting to be unique, so you choose a new, less-used Theme. If you don't have some basic web design knowledge, it's best not to do this. Because many new Themes have relatively fewer features, and the Theme's completeness may not be very high. Naibabiji has encountered severalless popular Themes with incomplete features or bugs.Beginners encountering such Themes will bring you a lot of trouble, so they are not recommended.

Three, Choose a Theme with a Desired Demo

Almost every WordPress Theme includes multiple Demo websites, such as Avada and The 7, which have dozens to hundreds of Demo sites. If one of these Demos exactly matches the layout you need for your website, you can directly import the Demo data with one click, then replace the text and images, and a Foreign Trade Independent Website is created. You might say, wouldn't others also import this Demo, making their website the same as mine? Don't worry at all; these Themes allow you to design and modify webpage modules yourself. After your website has been running for a while and you become familiar with WordPress, you can make certain modifications to the pages according to your website's needs, making it different from the Demo. Moreover, the appearance of the website is just one part; the most important thing is the content of the website itself, just like how we see current mobile phone designs—they are all similar, but the internals of different phones still have distinctions.

Four, Prioritize Themes that Support the Elementor Builder

Elementor is a Page Builder (page builder Plugin). What is a page builder? Simply put, it is a tool that helps you design website pages without requiring you to write code. As long as you use the builder to create the framework, the builder will automatically generate the corresponding code for you, making it very suitable for novice users.There are many page builders. Some older Themes sold on Themeforest mostly use WPBakery Page Builder (which has a steeper learning curve for beginners). More responsive Themes have now also released Elementor versions. Some popular Themes like Avada have their own page builders. Unless a Theme has very high sales, it is not advisable to consider Themes with built-in builders. (Divi also has its own builder.) Normally, it is recommended to use only one page builder (Page Builder) per Theme. After Naibabiji has worked with so many builders, Elementor is recommended. The free version's features are sufficient, and Elementor's ecosystem is relatively strong, with many extension Plugins available. WPBakery Page Builder has a relatively high learning curve for beginners, with a higher learning cost. Unless a Theme is particularly appealing to you, it is not recommended to use it. Moreover, this builder is paid (it can be bundled with a Theme for free use but cannot be upgraded).

Five, Understand the Level of After-Sales Support

Most Themes only support after-sales service through tickets and email. Although they may not answer very technical questions, they will still carefully answer your questions about unclear settings in the Theme. There is relatively little discussion about Foreign Trade Independent Website Theme templates domestically, so contacting after-sales via email is the fastest way to solve problems. Additionally, if the Theme purchase includes lifetime upgrades, that is best, because as WordPress versions update, early Theme code may also need updates. If the Theme cannot be updated, you would have to spend money to purchase a license again.

Recommended WordPress Themes for Foreign Trade

Having said so much, which Themes does Naibabiji recommend for Foreign Trade Independent Websites? Below is a list of Themes worth purchasing.

Top 10 Best-Selling Themes on Themeforest

Avada

Advantages:From 2012 to now, 8 years of technical accumulation, Themeforest's best-selling Theme—it's impossible to say it has no advantages. With a large user base, the Theme's features consider the needs of most users, and it has rich support documentation and videos.Disadvantages:Precisely because it needs to cater to the needs of most users, you must also accept some code generated by features you don't use, making the Theme relatively complex and bloated.Demo Address

The7

The7 is a Theme launched in 2011, earlier than Avada, but its sales are not as high as Avada's. It is relatively cheap, only $39.Advantages:Low price, high sales, many built-in Demos, and the new version of the Theme also supports Elementor.Disadvantages:Many features lead to relatively complex settings.

Flatsome

Advantages:The best-selling WooCommerce e-commerce Theme on Themeforest. For e-commerce websites, it allows easy business development.Disadvantages:Uses the Theme's built-in builder, with many settings, requiring time to become familiar.Demo Address

BeTheme

Comes with a super large number of Demos and modules. The new version supports Elementor and WPBakery Page Builder. The installation package for the new version has become smaller, making it more streamlined compared to the old version, but the Theme settings are still relatively complex.Demo Address

Bridge

Naibabiji has not had much contact with this Bridge Theme. According to the introduction, it has many features and Demos. Similarly, such Themes have relatively complex settings and require time to study.Demo Address

Themeforest's 6th to 10th Popular Themes

• Enfold
• Uncode
• Porto
• Newspaper
• Jupiter

Enfold is also quite popular among domestic users. Its built-in demo styles are relatively old and may lean more towards traditional enterprises. Porto is a WooCommerce theme, but the user experience is not very good. ChoosingWoodMartthis theme might be a better option.

Popular Self-Operated WordPress Themes

Selling themes on platforms like Themeforest requires paying platform fees, so some capable teams have started selling themes on their own websites. Naibabiji previously deliberated for a long time between themes like Astra, Divi, OceanWP, and GeneratePress, and ultimately chose Astra.

Astra

The theme currently used by Naibabiji, compatible with multiple different builders.Advantages:Compact, fast, not bloated. Built-in powerful but not overly complex theme settings options, with well-reserved hooks, making it convenient to insert content you want to display anywhere on the website.Disadvantages:The built-in demo styles are relatively uniform, so you might not find a demo directly suitable for your industry. Expensive, $47/year, $249 for a lifetime, and even more expensive with the accompanying plugins. However, you can consider directlypurchasing a lifetime license from Naiba.。 Demo Address

Divi

Divi is a strong competitor to Astra, also a very popular theme. The main reason Naiba didn't choose it is because Divi uses its own built-in page builder. Although its functionality is also powerful, considering long-term operations, using an open builder ecosystem like Elementor might be more robust.Demo Address

OceanWP

OceanWP, like Astra, has a free version. You can search and install it directly from the WordPress Admin Dashboard. It is also a relatively lightweight theme, with a premium version starting at $29. Looking at the official website introduction, it seems to have fewer features than Astra.Demo Address

GeneratePress

Also a lightweight WordPress theme, $50 for one, unlimited website use.Demo Address

Installation Method for WordPress Foreign Trade Themes

After purchasing a desired WordPress Foreign Trade Independent Website theme, how do you install it on your website and import the desired demo data? The method is as follows:1. Download the theme zip file from the website where you purchased the theme.Here, it's necessary to distinguish. For themes purchased on Themeforest, there are choices when downloading. It is recommended to download all files.After downloading, extract the file. It contains the theme, plugins, documentation, etc. If the theme requires activation, download the last License text file, then enter the key inside to activate it.Refer to the tutorial. For themes like Astra, advanced features are usually implemented through plugins. So, you can directly search for the free version of the theme in the WordPress Admin Dashboard to install, then upload the pro plugin to activate advanced features.2. Upload and install the theme package from the WordPress Admin Dashboard. 3. Find the Demo area in the theme settings, then import the demo content. 4. Modify the demo data and fill in your own website content.

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