By default, WordPress content management only supportsPages和Posts, and does not include product content. So, how should you operate when an enterprise website needs to publish products on WordPress? Naiba here introduces how to publish and manage products in WordPress.
Several Methods to Publish Products in WordPress
To publish products on WordPress, Naiba has encountered the following methods:
- Install an e-commerce plugin, such as WooCommerce or Easy Digital Downloads
- Using Portfolio to publish
- Use Pages to publish
- Use Posts to publish
- Using B2B Product Management Display Plugin
Publishing Products via WooCommerce
WooCommerce is the most famous e-commerce plugin on the WordPress platform. Although it is mainly used for online product sales, it can also be used solely for product display, suitable for B2B websites.
First, in the WordPress Admin Dashboard, go to Plugins, search for WooCommerce, and install and activate it.

Then, you can see Products in the backend menu. First, set up product categories, and then you can add new products.

When creating a product, if you do not fill in the product price in the product data section, after publishing the product, B2C-related features such as the shopping cart and price will not appear.
Related articles:
- Several ways to delete and hide the WooCommerce Add to Cart button
- How to add an inquiry button below the WooCommerce shopping button?
- How to modify WooCommerce product sorting
Using Portfolio to Publish Products
WooCommerce has certain requirements for server performance. If your website Theme is inherently heavy and the hosting performance is low, you will noticeably feel the website slowing down after publishing some products with WooCommerce. Therefore, many people also use Portfolio to publish products.
Portfolio is usually a content management format that comes with the Theme, such as Avada. It can also be implemented by installing a separate Portfolio Plugin, adding a new post format called Portfolio to WordPress for publishing and managing products.
The advantage of this method is that it is faster than WooCommerce. The disadvantage is that it is less flexible and compatible than WooCommerce, especially for products published using the Portfolio format that comes with the Theme. When you change the Theme, the new Theme may not be able to display your Portfolio data, essentially locking you into one Theme for life.
Using Pages and Posts to Publish Products
This method is only suitable if you have a small number of products and your products are more focused on services and customization.
The principle is to design page content using the format of Posts or Pages.
This method is not suitable for publishing regular products or a certain quantity of products. Management can become troublesome later, and it may also give an impression of being unprofessional.
If you have few products and they are not regular products, using Pages to create product pages is better than using Posts. Compared to using WooCommerce and Portfolio to publish products, it is more beneficial for SEO optimization.
Using B2B Product Management Display Plugin
The B2B Product Management Display Plugin is a simple B2B product management plugin created by Naiba himself. Compared to WooCommerce, it is more lightweight for managing B2B products and easier to use.
If interested, you can directly visitLightweight Product Management Plugin: B2B Product Management Display Plugin – Naibabijito view the detailed introduction and usage instructions of the plugin.
The above are the several methods for publishing products in WordPress shared by Naiba. It is recommended to prioritize using WooCommerce to manage products.
