The default WordPress content management only supportsPage和PostHowever, it does not include product content. When an enterprise website needs to publish products, how should it be done on WordPress? Naibabiji here introduces how to publish and manage products on WordPress.
Several Methods for Publishing Products in WordPress
To publish products on WordPress, Naibabiji has encountered the following methods:
- Install an e-commerce Plugin, such as WooCommerce or Easy Digital Downloads.
- Use Portfolio to publish.
- Use Pages to publish.
- Use Posts to publish.
- Using B2B Product Management & Display Plugins
Publishing Products via WooCommerce
WooCommerce is the most famous e-commerce Plugin on the WordPress platform. Although it is mainly used for online product sales, it can also be used solely for product display, suitable for B2B websites.
First, in the WordPress Admin Dashboard, go to Plugins, search for WooCommerce, and install and activate it.

Then, you can see 'Products' in the backend menu. First, set up product Categories, and then you can add new products.

When creating a product, do not fill in the product price in the product data section. After publishing the product, B2C-related features like shopping carts and prices will not appear.
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Using Portfolio to Publish Products
WooCommerce has certain requirements for server performance. If your website Theme itself is heavy and the hosting performance is not high, you will noticeably feel the website slowing down after publishing some products via WooCommerce. Therefore, many people also use Portfolio to publish products.
Portfolio is usually a content management format that comes with the Theme, such as Avada. It can also be implemented by installing a separate Portfolio Plugin, adding a new Post format called Portfolio to WordPress for publishing and managing products.
The advantage of this method is that it is faster than WooCommerce. The disadvantage is that its flexibility and compatibility are not as good as WooCommerce's, especially for products published using the Portfolio format provided by a Theme. When you change Themes, the new Theme may not be able to display your Portfolio data, essentially locking you into that Theme for good.
Using Pages and Posts to Publish Products
This method is only suitable if you have a small number of products and your products are more focused on services and customization.
The principle is to design the page content using the Post or Page format.
This method is not suitable for publishing regular products, nor for publishing a significant number of products. Management will be troublesome later, and it can easily give an impression of being unprofessional.
However, if you have few products and they are not regular items, using Pages to create product pages is better than using Posts. Compared to using WooCommerce or Portfolio to publish products, it is more beneficial for SEO optimization.
Using B2B Product Management & Display Plugins
The B2B Product Management Display Plugin is a simple B2B product management Plugin created by Naibabiji. Compared to WooCommerce, it is more lightweight for managing B2B products and easier to use.
If interested, you can directly visitLightweight Product Management Plugin: B2B Product Management Display Plugin – Naibabijito view the Plugin's detailed introduction and usage instructions.
The above are the several methods Naibabiji shares for publishing products on WordPress. It is recommended to prioritize using WooCommerce to manage products.
