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What's the difference between building a website yourself with WordPress and template-based website building?

In his steps for building a website, Naiba recommends using WordPress to build your own site. When you come across WordPress, you also hear the term theme template, so you might wonder: WordPress also uses theme templates, so what's the difference from the template-based websites of website building companies? Naiba will explain here. Difference...

Published on March 9, 2020 About 2 minutes read

Naiba inSteps to Build Your Own Websiterecommends using WordPress to build your own website. After you come into contact with WordPress, you hear the term 'Theme template,' which might make you wonder,WordPress also uses Theme templates, so what's the difference compared to the template-based website building offered by website building companies?Naiba will explain it here.

模板建站

Difference One: Extensibility

A website, if you put effort into it, will definitely develop, and during development, different needs will arise. On WordPress, you can achieve these without modifying template code. However, ordinary website building companies' templates or the programs they use do not support these extended features; to add functionality, you can only modify template files or write code separately.

For example, if your website lacks an inquiry button and you want to add one, ordinary website building companies can only modify code if the program itself does not have this feature, while on WordPress you only need to install aInquiry Plugincan be done.

Moreover, these added features will not disappear when you change the template file, which is an advantage over the template-based websites offered by website building companies.

Difference Two: SEO Optimization Capability

WordPress's default structure is already very familiar to Google and is a code structure that fully complies withGoogle SEO optimizationStandard code structure, while many domestic website building companies' templates lack even basic SEO code.

At the same time, you can enhance SEO effects by installing SEO plugins. For example, structured data, which Google now recommends, is not supported by ordinary website building companies' templates, but WordPress can easily achieve it.

Difference Three: Stability

WordPress is open source and free, and there are many related tutorials online. Most programs of ordinary website building companies are self-developed; if you leave the technical support of the website building company, it may be difficult for outsiders to take over maintenance and add features.

WordPress is updated regularly to fix bugs and develop new features; you don't need to worry about losing technical support after the contract with the website building company expires.

Difference Four: Impact of Template Replacement

WordPress allows you to change templates at any time, giving your website a different appearance, and it won't have a significant impact on website SEO. Ordinary template-based website building isn't that easy; templates written by different people have different code, which might cause some features to be missing.

Summary

Overall, the advantage of building a website with WordPress is that the website you build is more suitable for Google SEO. It's also easier to expand features yourself without being tied to a website building company, and the website won't become unmaintainable if you leave the company. It's a relatively good choice for ordinary small and medium-sized enterprises and individuals building their own websites.

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