{"id":4613,"date":"2020-01-07T23:22:37","date_gmt":"2020-01-07T15:22:37","guid":{"rendered":"https:\/\/blog.naibabiji.com\/?p=4613"},"modified":"2020-01-07T23:22:37","modified_gmt":"2020-01-07T15:22:37","slug":"alt","status":"publish","type":"post","link":"https:\/\/blog.naibabiji.com\/google-seo\/alt.html","title":{"rendered":"\u5916\u8d38\u7f51\u7ad9\u5728\u505aGoogle SEO\u65f6\u5e38\u72af\u9519\u8bef\uff1aALT\u6807\u7b7e\u7f3a\u5931"},"content":{"rendered":"<p>\u5976\u7238\u6700\u8fd1\u770b\u4e86\u597d\u51e0\u4e2a\u670b\u53cb\u7684\u5916\u8d38\u7f51\u7ad9\uff0c\u53d1\u73b0\u9664\u4e86\u6807\u9898\u548c\u63cf\u8ff0\u4e0d\u5230\u4f4d\u5916\uff0c\u6700\u5e38\u89c1\u7684\u4e00\u4e2a\u95ee\u9898\u5c31\u662f<strong>\u56fe\u7247LAT\u6807\u7b7e\u7f3a\u5931<\/strong>\u3002\u6240\u4ee5\u672c\u6587\u7ed9\u5927\u5bb6\u4ecb\u7ecd\u4e0b<strong>\u56fe\u7247ALT\u6807\u7b7e\u5728Google SEO\u4e2d\u7684\u4f5c\u7528\uff0c\u4ee5\u53ca\u5e94\u8be5\u600e\u4e48\u5199<\/strong>\u3002<\/p>\n<h2>\u4f55\u4e3aALT\u6807\u7b7e\uff1f<\/h2>\n<p>\u5148\u6765\u56fe\u7247\u6f14\u793a\uff0c\u4e0b\u56fe\u4e2d\u8fd9\u4e2a\u56fe\u7247\u7684\u66ff\u4ee3\u6587\u672c\uff0c\u5c31\u662falt\u6807\u7b7e\u3002<a href=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/alt-google-seo.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4614\" src=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/alt-google-seo.png\" alt=\"alt\u6807\u7b7e\u6f14\u793a\" width=\"754\" height=\"415\" srcset=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/alt-google-seo.png 754w, https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/alt-google-seo-600x330.png 600w\" sizes=\"auto, (max-width: 754px) 100vw, 754px\" \/><\/a><\/p>\n<p>html\u4ee3\u7801\u7684\u683c\u5f0f\uff0c\u5982\u679c\u4f60\u7528\u7684WordPress\uff0c\u90a3\u4e48\u5c31\u662f\u4e0b\u9762\u8fd9\u6837\uff1a<\/p>\n<p><code>&lt;img class=\"class\u503c\" src=\"\u56fe\u7247\u5730\u5740\" alt=\"alt\u6807\u7b7e\u5185\u5bb9\" width=\"\u5bbd\u5ea6\" height=\"\u9ad8\u5ea6\" 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src=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/alt-google-seo1.png\" alt=\"\u56fe\u7247\u5931\u6548\u65f6\u7684ALT\u6807\u7b7e\" width=\"652\" height=\"268\" srcset=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/alt-google-seo1.png 652w, https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/alt-google-seo1-600x247.png 600w\" sizes=\"auto, (max-width: 652px) 100vw, 652px\" \/><\/a><\/p>\n<p>\u5f53\u4f60\u5199\u7684\u6587\u7ae0\u56fe\u7247\u4e22\u5931\u4e86\uff0c\u7f51\u9875\u53ef\u4ee5\u663e\u793a\u56fe\u7247\u7684alt\u5c5e\u6027\u503c\uff0c\u7528\u6237\u5728\u9605\u8bfb\u6587\u7ae0\u65f6\u53ef\u4ee5\u8111\u8865\u4e00\u4e0b\u4f60\u56fe\u7247\u5185\u5bb9\uff0c\u6bd4\u7eaf\u7cb9\u7684\u4e00\u5f20\u6302\u6389\u7684\u56fe\u7247\u66f4\u53cb\u597d\u3002<\/p>\n<h2>ALT\u6807\u7b7e\u5728SEO\u4e2d\u7684\u4f5c\u7528<\/h2>\n<p>\u505a\u5916\u8d38\u7f51\u7ad9\u7684\u670b\u53cb\u5927\u591a\u6570\u90fd\u662f\u9500\u552e\u4ea7\u54c1\u7684\uff0c\u6240\u4ee5\u7f51\u7ad9\u4e0a\u4f1a\u6709\u5f88\u591a\u4ea7\u54c1\u56fe\u7247\uff0c\u90a3\u4e48alt\u6807\u7b7e\u5728seo\u8fc7\u7a0b\u4e2d\u7684\u4f5c\u7528\u5c31\u76f8\u5f53\u91cd\u8981\u4e86\u3002<\/p>\n<p><a href=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/alt-seo.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4616\" src=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/alt-seo.jpg\" alt=\"alt\u6807\u7b7eseo\" width=\"450\" height=\"300\" \/><\/a><\/p>\n<p><strong>1\u3001alt\u6807\u7b7e\u4f1a\u76f4\u63a5\u5f71\u54cd\u56fe\u7247SEO\u6548\u679c<\/strong><\/p>\n<p>\u4f7f\u7528\u641c\u7d22\u5f15\u64ce\u7684\u670b\u53cb\u90fd\u77e5\u9053\uff0c\u9664\u4e86\u641c\u7d22\u7f51\u9875\u5916\uff0c\u56fe\u7247\u641c\u7d22\u4e5f\u662f\u5f88\u591a\u4eba\u7528\u7684\u4e00\u4e2a\u529f\u80fd\u3002<\/p>\n<p>\u586b\u5199alt\u6807\u7b7e\uff0c\u53ef\u4ee5\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u5feb\u901f\u8bc6\u522b\u4f60\u56fe\u7247\u7684\u5185\u5bb9\uff08\u79d1\u6280\u53d1\u5c55\u5230\u4eca\u5929\uff0c\u76f8\u4fe1\u4f60\u4e0d\u586b\u5199alt\u4fe1\u606f\u673a\u5668\u4e5f\u53ef\u4ee5\u8bc6\u522b\u51fa\u56fe\u7247\u7684\u5927\u6982\u5185\u5bb9\uff0c\u4e0d\u8fc7\u80af\u5b9a\u6ca1\u6709alt\u6807\u7b7e\u7684\u51c6\u786e\u3002\uff09<\/p>\n<p>\u641c\u7d22\u5f15\u64ce\u901a\u8fc7alt\u6807\u7b7e\u8bc6\u522b\u4f60\u56fe\u7247\u5185\u5bb9\uff0c\u901a\u8fc7\u4e0a\u4e0b\u6587\u5206\u6790\u7ed9\u4f60\u56fe\u7247\u505a\u51fa\u4e00\u4e2a\u6392\u540d\uff0c\u7528\u6237\u5728\u4f7f\u7528\u56fe\u7247\u641c\u7d22\u7684\u65f6\u5019\uff0c\u5c31\u53ef\u80fd\u641c\u7d22\u5230\u4f60\u7f51\u7ad9\u7684\u56fe\u7247\uff0c\u4ece\u800c\u901a\u8fc7\u56fe\u7247seo\u83b7\u5f97\u6d41\u91cf\u3002<\/p>\n<p>\u4f8b\u5982\u4e0b\u56fe\uff0c\u5c31\u662f\u4eceGoogle\u56fe\u7247\u641c\u7d22\u5230\u5976\u7238\u5efa\u7ad9\u7b14\u8bb0\u7684\u7f51\u7ad9\u4e0a\u56fe\u7247\u7684\u6548\u679c\u3002<\/p>\n<p><a href=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/altyanshi.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4619\" src=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/altyanshi.png\" alt=\"Google\u56fe\u7247\u641c\u7d22\u5230\u7684\u6548\u679c\" width=\"661\" height=\"356\" srcset=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/altyanshi.png 661w, https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/altyanshi-600x323.png 600w\" sizes=\"auto, (max-width: 661px) 100vw, 661px\" \/><\/a><\/p>\n<p><strong>2\u3001alt\u6807\u7b7e\u53ef\u4ee5\u63d0\u5347\u7528\u6237\u4f53\u9a8c\u4ee5\u53ca\u641c\u7d22\u5f15\u64ce\u53cb\u597d\u5ea6<\/strong><\/p>\n<p>\u7528\u6237\u4f53\u9a8c\u5c31\u50cf\u524d\u9762\u6f14\u793a\u7684\u90a3\u6837\uff0c\u5373\u4fbf\u56fe\u7247\u5931\u6548\uff0c\u7528\u6237\u4e5f\u53ef\u4ee5\u901a\u8fc7alt\u6807\u7b7e\u77e5\u9053\u56fe\u7247\u5185\u5bb9\uff0c\u7136\u540e\u8111\u8865\u5185\u5bb9\uff0c\u4e0d\u4f1a\u76f4\u63a5\u601d\u7eea\u65ad\u6863\u3002<\/p>\n<p>\u641c\u7d22\u5f15\u64ce\u53cb\u597d\u5ea6\uff0c\u7b80\u5355\u8bf4\u5c31\u662f\u4e0d\u7ba1\u662fGoogle\u8fd8\u662f\u767e\u5ea6\u6216\u8005bing\u8fd9\u4e9b\uff0c\u90fd\u662f\u63a8\u8350\u586b\u5199alt\u4fe1\u606f\u7684\uff0c\u4f60\u4e0d\u586b\u5199\uff0c\u662f\u4e0d\u662f\u5c31\u4e0d\u542c\u4ed6\u4eec\u7684\u8bdd\u4e86\uff0c\u7ed9\u4ed6\u4eec\u641c\u7d22\u6293\u53d6\u589e\u52a0\u96be\u5ea6\u3002<\/p>\n<p><strong>\u6ce8\u610f\uff1aalt\u6807\u7b7e\u4e0d\u4f1a\u589e\u52a0\u5173\u952e\u8bcd\u5bc6\u5ea6\uff0c\u6240\u4ee5\u4e0d\u8981\u641e\u5173\u952e\u8bcd\u5806\u780c\u3002<\/strong><\/p>\n<h2>\u600e\u4e48\u6b63\u786e\u4e66\u5199alt\u6807\u7b7e\uff1f<\/h2>\n<p>\u505a<a href=\"https:\/\/blog.naibabiji.com\/google-seo\">Google SEO<\/a>\u8bb0\u4f4f\u4e00\u6761\u57fa\u672c\u7684\uff1a\u4ee5\u7528\u6237\u4f53\u9a8c\u4e3a\u7b2c\u4e00\u4f4d\u3002<\/p>\n<p>\u90a3\u4e48\u6211\u4eec\u5e94\u8be5\u600e\u4e48\u6765\u5199\u56fe\u7247\u7684alt\u4fe1\u606f\u5462\uff1f<\/p>\n<p>\u90a3\u5c31\u662f<strong>\u5b9e\u4e8b\u6c42\u662f\uff0c\u56fe\u7247\u662f\u4ec0\u4e48\u5185\u5bb9\uff0c\u5c31\u5199\u4ec0\u4e48\u6807\u7b7e\u3002<\/strong><\/p>\n<p><a href=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/lanmei.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4617\" src=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/lanmei.jpg\" alt=\"\u84dd\u8393\u996e\u54c1\" width=\"800\" height=\"523\" srcset=\"https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/lanmei.jpg 800w, https:\/\/edgeone.naibabiji.com\/wp-content\/uploads\/2020\/01\/lanmei-600x392.jpg 600w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<p>Google \u5b98\u65b9\u7684\u5efa\u8bae\u5982\u4e0b:<\/p>\n<p><strong>\u4f7f\u7528\u7b80\u77ed\u4f46\u5177\u6709\u63cf\u8ff0\u6027\u7684\u6587\u4ef6\u540d\u548c\u66ff\u4ee3\u6587\u5b57<\/strong><\/p>\n<p>\u548c\u7f51\u9875\u4e0a\u88ab\u89c6\u4e3a\u4f18\u5316\u5bf9\u8c61\u7684\u8bb8\u591a\u5176\u4ed6\u90e8\u5206\u4e00\u6837\uff0c\u7b80\u77ed\u4f46\u5177\u6709\u63cf\u8ff0\u6027\u7684\u6587\u4ef6\u540d\u548c\u66ff\u4ee3\u6587\u5b57\u662f\u6700\u7406\u60f3\u7684\u3002<\/p>\n<p><span class=\"red-text\"><strong>\u5e94\u907f\u514d\u7684\u505a\u6cd5\uff1a<\/strong><\/span><\/p>\n<ul>\n<li>\u5728\u53ef\u80fd\u7684\u60c5\u51b5\u4e0b\u4f7f\u7528\u201cimage1.jpg\u201d\u3001\u201cpic.gif\u201d\u3001\u201c1.jpg\u201d\u7b49\u5bbd\u6cdb\u7684\u6587\u4ef6\u540d\uff08\u5982\u679c\u60a8\u7684\u7f51\u7ad9\u6709\u6570\u5343\u5f20\u56fe\u7247\uff0c\u60a8\u53ef\u80fd\u5e0c\u671b\u5c06\u56fe\u7247\u7684\u547d\u540d\u5de5\u4f5c\u81ea\u52a8\u5316\uff09\u3002<\/li>\n<li>\u6587\u4ef6\u540d\u975e\u5e38\u957f\u3002<\/li>\n<li>\u66ff\u4ee3\u6587\u5b57\u4e2d\u5145\u65a5\u7740\u5173\u952e\u5b57\uff0c\u6216\u590d\u5236\u7c98\u8d34\u6574\u4e2a\u53e5\u5b50\u6765\u4f5c\u4e3a\u66ff\u4ee3\u6587\u5b57\u3002<\/li>\n<\/ul>\n<p><strong>\u4f7f\u7528\u56fe\u7247\u4f5c\u4e3a\u94fe\u63a5\u65f6\u63d0\u4f9b\u66ff\u4ee3\u6587\u5b57<\/strong><\/p>\n<p>\u5982\u679c\u60a8\u51b3\u5b9a\u4f7f\u7528\u56fe\u7247\u4f5c\u4e3a\u94fe\u63a5\uff0c\u540c\u65f6\u63d0\u4f9b\u66ff\u4ee3\u6587\u5b57\u53ef\u5e2e\u52a9 Google \u66f4\u6df1\u5165\u5730\u4e86\u89e3\u60a8\u94fe\u63a5\u5230\u7684\u7f51\u9875\u3002\u8fd9\u5c31\u50cf\u60a8\u4e3a\u6587\u5b57\u94fe\u63a5\u64b0\u5199\u5b9a\u4f4d\u6587\u5b57\u4e00\u6837\u3002<\/p>\n<p><span class=\"red-text\"><strong>\u5e94\u907f\u514d\u7684\u505a\u6cd5\uff1a<\/strong><\/span><\/p>\n<ul>\n<li>\u64b0\u5199\u4f1a\u88ab\u8ba4\u4e3a\u662f\u5783\u573e\u5185\u5bb9\u7684\u8d85\u957f\u66ff\u4ee3\u6587\u5b57\u3002<\/li>\n<li>\u7f51\u7ad9\u5bfc\u822a\u4ec5\u4f7f\u7528\u56fe\u7247\u94fe\u63a5\u3002<\/li>\n<\/ul>\n<p><strong>\u53c2\u8003\u8d44\u6599\uff1a<\/strong><\/p>\n<ul>\n<li>https:\/\/support.google.com\/webmasters\/answer\/114016<\/li>\n<\/ul>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-center kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;center&quot;,&quot;id&quot;:&quot;4613&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;3&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;5&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;4&quot;,&quot;greet&quot;:&quot;\u7ed9\u672c\u6587\u6253\u5206 post&quot;,&quot;legend&quot;:&quot;5\\\/5 - (3 votes)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;\u5916\u8d38\u7f51\u7ad9\u5728\u505aGoogle SEO\u65f6\u5e38\u72af\u9519\u8bef\uff1aALT\u6807\u7b7e\u7f3a\u5931&quot;,&quot;width&quot;:&quot;138&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 4px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 4px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 4px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 4px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 4px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 138px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 4px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 4px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 4px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 4px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 4px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            5\/5 - (3 votes)    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u5976\u7238\u6700\u8fd1\u770b\u4e86\u597d\u51e0\u4e2a\u670b\u53cb\u7684\u5916\u8d38\u7f51\u7ad9\uff0c\u53d1\u73b0\u9664\u4e86\u6807\u9898\u548c\u63cf\u8ff0\u4e0d\u5230\u4f4d\u5916\uff0c\u6700\u5e38\u89c1\u7684\u4e00\u4e2a\u95ee\u9898\u5c31\u662f\u56fe\u7247LAT\u6807\u7b7e\u7f3a\u5931\u3002\u6240\u4ee5\u672c\u6587 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4618,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"slim_seo":{"title":"\u5916\u8d38\u7f51\u7ad9\u5728\u505aGoogle SEO\u65f6\u5e38\u72af\u9519\u8bef\uff1aALT\u6807\u7b7e\u7f3a\u5931 - 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